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Zucker directs latest Wis. tourism TV ad

The state's new summer tourism ad focuses on the fun people can have in Wisconsin.

It's directed by David Zucker, a Wisconsin native, and the director of the 1980 comedy classic Airplane!. He also was behind a winter tourism ad that featured members of the Milwaukee Symphony having a snowball fight.

The ad features the misadventures of Airplane! star Robert Hays, as he runs into problems while fishing on a Wisconsin lake. The ad will start running across the Midwest in May.

posted : March, 19th by WHBY


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