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Wed, March 6, 2013

A passion for radio

When I was in the 8th grade we received a writing assignment that asked us to write our own autobiography. Heck, at the time I wasn't even sure what autobiography meant! But in the end I wrote up the story of my rather short life at the time, ending with a required chapter about what we wanted to be when we grew up and entered the workforce of the real world.

Believe it or not, I wrote about becoming a broadcaster. I wanted to be the next Bob Uecker. Ironically that's a position that hasn't turned over since I wrote the assignment and I'm 54 now!

I still have the green folder with my hand-written 8th-grade project in it. I received an "A" too!

I was one of those kids that went to college with a purpose-not to party and figure out my major in my senior year, but rather to learn about radio by being on the radio at UWM, where I started my on-air career in the fall of 1978.

Why do I tell you all this now?
Background as to why I am so passionate about radio, specifically local talk radio.

Today on the PhilCast I've got a story that comes from a trade at a convention where some GM exec was talking about how auto manufacturers will be making cars without radios in them.

The spin is that they feel car radios are going the route of the telephone booth...that people more and more care less and less about what's on the radio.

Ouch.

I'm not only hoping that is not the case, but I've also got some pretty solid reasons why I believe there should always be a radio in a car.

I understand the music portion of this equation and believe there is a stronger case for just listening to the music you like from the device you use rather than listening to FM radio.

Good old-fashioned local talk radio on the AM band is a different animal, a unique one that will continue to thrive because it has something no high-tech device can replace. We'll talk (there's a hint) this afternoon on my LOCAL, AM radio station, WHBY.


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