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TODAY'S TOP STORY Jul 04, 2015

Festival ads could help city's reputation

The Mile of Music festival is going to advertise in the Milwaukee and Madison markets, and the leader of a downtown Appleton group says the city is getting a reputation as a music destination.

Jennifer Stephany is with Appleton Downtown Incorporated. She says for years, the area has been a destination for shoppers, and the addition of live, local music could expand the draw for tourists.

Stephany says it could take a few years to quantify the impact…
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